Many a times, we marketing professionals are so driven by our quarterly goals and activities that we might lose sight of the big picture – why are we marketing and what are we trying to achieve through our marketing campaigns? This is what we call “Campaign Myopia.” For a marketing manager, near term goals of running a campaign, following the guidelines may cause them to overlook the broad business objectives, especially in a siloed environment where not everyone keeps an eye on results... Find More Details...
Presenter: Venkat – Consultant, Regalix and Director, Mithras Advisors On Demand: Access any time Duration: 40 minutes Register Now >>
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Convergence of Web 2.0 and Clean Tech – Emerging trends of New Marketing
Access Tom Steeber and Venkat's webinar held on 8th June, 2010. Register Now >>
International SEO 101
Access Darrell Weaver and Belmond Victor's webinar held on 27th May, 2010. Register Now >>
Twitter and Facebook Marketing 101 What every marketer should know about the two most popular social media sites
Access Brendan's webinar held on 7th August, 2009. Register Now >>