As digital marketers, we are constantly bombarded by ROI, TCO and every other three letter acronym that promises more results with less effort. As we look to an uncertain 2009, now more than ever, we need to make sure we are getting the most out of our marketing dollars. One of the most effective and least expensive ways to do this is with an effective landing page strategy. In this presentation we’ll dive into some of the strategies, best practices, and processes for turning landing pages into a cost-effective conversion machine. Find More Details...
Presenters:Christopher Bartik and Brendan Farnell OnDemand: Access any time Duration: 40 minutes Register Now >>
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