Optimizing your social channels to enhance lead generationWebinar
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Should you be using Social Media for Generating Leads? Without a doubt, yes. It’s 2013, the time to optimize each of the Social Media Channels to engage & capture more leads.
Why Social Media is Relevant in Lead Generation:
One third of global B2B buyers use social media to engage with their vendors, and 75% expect to use social media in future purchasing processes.
Marketers rate social media as the second most important factor (64%) in organic search success — behind only effective web pages (82%).
60% of B2B companies have acquired a customer through LinkedIn, followed by 60% through company blogs, 43% through Facebook, and 40% through Twitter.
Our Webcast will closely examine how we can best use social media to nurture more leads.
Takeaways from the webinar include:
- Measuring the effect of social media
- Targeting the right audience with social media
- How to generate sales through social media
- Social media channels to focus on in 2013