Account-Based Marketing

Our personalized and timely outreach, based on online and real-world behavior, targeted at named professionals from key accounts, reduces enterprises’ sales spends by as much as half.

AwarenessA
PurchaseP
AdoptionA
RenewalsR

The Essentials
  • Treat each account as a market
  • Target named individuals in an account
  • Personalized marketing based on interests and behavior

What Differentiates Us
  • Compelling research-based content
  • Channels of outreach selected based on audience
  • Partnerships with Oracle’s ODC, Analyze, Marketo, etc.

Value Delivered
  • Reduce sales cycle by a third
  • Close higher value deals
  • Optimize marketing and sales spends to about a half